SDL.com

Travel and Tourism

Travel and Tourism

Connect with customers in their own language

SDL works with a large number of hotels, airlines, agents/tour operators and car rental companies to globalize their web presence whilst retaining consistency of brand. The GDS's and other travel booking software providers also opt for SDL solutions to open up new international markets with multilingual versions of their software.


Improving the customer experience and building a strong brand is a constant challenge in the highly competitive travel industry. With product differentiation increasingly harder to achieve, the key to creating customer loyalty is to provide the best possible customer interactions...and language is key. Yet this can be enormously complex and costly to manage.

Until now.

SDL International’s innovative localization technologies and multilingual services deliver substantial benefits to major travel and tourism organizations including:

Using knowledge and experience gained over many years, we have helped market leaders such as these to:

For travel and tourism providers with a global footprint, a major factor in improving customer service is to provide a comfortable, easy-to-use process for searching and booking online...in the language of choice for the customer. SDL is uniquely positioned to help you deliver to local requirements, whilst simultaneously maintaining the integrity and value of your global brand.

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Webex

OneWeb webinar: Synchronizing your Global Web Presence: GTA by Travelport

 This webinar will explore the best practices to deliver a synchronized global web presence, illustrated with a case study from Gullivers Travel Associates (GTA) and OctopusTravel.com, divisions of Travelport.

Case Studies

Best Western - SDL helps Best Western Grow bookings through Web Globalization

“The completion of our globalization project is an important step forward in serving the needs of our more than five million international travel guests who stay with us each year. The ability for our customers to learn about properties or book a reservation in their native language is an absolute necessity for our continued global expansion and growth.”

GTA/OctopusTravel saves up to a half a million dollars annually with SDL

GTA/OctopusTravel is saving up to a half a million dollars a year in translation asset reuse, process automation, and headcount realignment. The translation process is 50 percent faster and the company is guaranteeing future revenues by bringing new travel products to market faster. The bottom line is that SDL is supporting GTA/ OctopusTravel’s business expansion at minimal cost to the company while simultaneously extending brand values.

SDL solves eLearning problem for Galileo

 “We received very positive feedback from our local companies. Also, our technical people were pleased by the effort that SDL put forth in dramatically reducing the files required to run and install the tour. We appreciate the high linguistic and technical quality, excellent project management, and availability of resources that SDL consistently has delivered.”

Solution Brief

Global Information Management Solutions - Travel and Tourism

In the travel industry, differentiation is often provided by the unique service offered to customers. What better way to connect with your customers than to speak to them in their mother tongue? It is the language in which they are most comfortable and in which they prefer to make decisions.